A Rant: Big Data Won’t Win Your Campaign

Every cycle, pundits would have you believe another new technology is poised to revolutionize political campaigns. ┬áThe latest “it” technology is Big Data. Do not believe the hype. Big data will not win your election. The keys to winning a campaign are still planning, hard work and focus. There are no shortcuts. Read more

Kelly on May 6, 2014

in Campaigns, Rant